by Sarah Forster

-

6 May 2025

Blogs

 A Fresh Look and A Better Experience for YOU!

At Just Travel Cover, helping you travel with confidence is what we do best.  And now, we’ve given our brand a complete refresh to reflect that.

From the way we look to the way we communicate, our rebrand in 2025 represents more than just new colours and logos—it’s about creating a better experience for you, our customer.

Why we rebranded

Travel insurance can be complicated, especially if you have pre-existing medical conditions or are unsure of what cover you need. That’s why we’ve modernised our brand and improved our customer journey to make things simpler, clearer, and more welcoming.

We wanted our visual identity to match how we work: calm, helpful, and reassuring. Our new colour palette is inspired by clear skies, our bold imagery reflects people enjoying their holidays to the fullest, and yes—our favourite travel fruit, the watermelon, makes an appearance too. (Because let’s face it, what’s a holiday without one?)

What’s new?

Here’s what you’ll see across our website and communications:

  • A modern, simplified design that’s calm, clean and easy to navigate
  • Iconography that guides you through the details, with bold headers and bite-sized explanations
  • Friendly, easy-to-understand language that cuts through the jargon
  • Images that balance fun and safety, showing people enjoying holidays made possible by quality cover they can rely on
  • A fresh tone of voice that reflects who we are—a brand you can return to, time and again

Better service, smarter tools

Our rebrand isn’t just about how we look—it’s about how we serve you.

We’ve introduced a smoother quote process, making it easier to get cover tailored to you, including clearer medical screening and visual comparisons of policy limits and benefits.

Already bought a policy?

You’re in control. With your Just Travel Cover account, you can now:

  • Change your travel dates or destination (single trip)
  • Add cruise cover
  • Add winter sports, golf or activities cover
  • Add or update a medical condition
  • Update your personal details
    — all online, with just a few clicks.

We’re here for everyone

Whether you’re 21 or 91, heading on a cruise or a weekend city break, we believe everyone deserves to travel with peace of mind. With no age limit, a specialist panel of insurers, and support every step of the way, we’re proud to be a provider our customers can rely on.

Thank you for being part of our journey—and for letting us be part of yours.

Terms, conditions and exclusions apply. All quotes subject to underwriting terms and acceptance criteria.

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