Marketing Executive

Join us: Marketing Executive

Just Travel Cover is seeking a Marketing Executive to provide support to the Head of Marketing in delivering the company’s marketing strategy in order to acquire new customers, retain existing clients and achieve overall growth.

In what is expected to be an exciting period of growth, you will grow the company’s online presence, increase website traffic and drive sales through a range of online and offline marketing activity including email marketing, affiliate marketing social media and SEO.

This is a hands-on role providing the chance to put your experience into action, acquire new skills and develop your career.

  • Location: SR1, Sunderland, Tyne & Wear
  • Salary: Competitive + Benefits (listed below)

Marketing Executive duties will include:

  • Direct marketing – Acquisition and retention campaigns using direct mail, door drops, SMS and email.
  • Affiliate marketing – Plan and deliver Just Travel Cover’s affiliate marketing programme. Develop and grow partnerships and referral programmes to increase enquiries and sales.
  • Email marketing – Deliver Just Travel Cover’s email marketing campaigns to engage with existing databases and drive revenue. 
  • Search Engine Optimisation (SEO) and Pay-Per-Click advertising (PPC) – Increase traffic to the company’s website and through search engine optimisation and pay-per- click advertising. Work closely with agency on optimising website content and support website growth plans.
  • Social media – Grow presence across social media channels including but not limited to Facebook, Twitter, YouTube, Instagram and Linked In. 
  • Web editing / content marketing  – Grow company’s website with new content and deliver company’s content marketing plan including blogs.
  • Other Advertising – Involvement in additional advertising including but not limited to press/magazines, video, radio and TV.
  • Partnership work – Work with insurance brokers, travel agents and public and private sector organisations to achieve company growth targets.
  • Working with external agencies – Research and develop relationships with external agencies to achieve marketing objectives.
  • Systems and Software – Utilise internal/external marketing and product systems and software and liaise with third party system/software providers in order to improve customer experience and deliver marketing activity and campaigns.
  • Undertake additional tasks as directed by the Head of Marketing.

Marketing Executive: Essential requirements:

  • Educated to degree level
  • Minimum two years’ experience in a marketing role that involves two or more of the following areas: email marketing, CRM, affiliate marketing, social media, website editing / SEO.
  • Excellent project management skills inc planning, implementation, budgeting and monitoring.
  • Knowledge of web-based content management systems.
  • Ability to use data for marketing purposes.
  • Knowledge of marketing, social media and CRM techniques to use for different audiences.
  • Knowledge of Google Analytics

Personal qualities

  • Positive and energetic.
  • Team player.
  • Passionate to succeed.
  • Self-starter able to prioritise Desirable requirements:

Desirable:

  • Insurance industry experience
  • Experience of SEO and PPC
  • Experience of Direct Marketing
  • Design skills
  • Google programmes (Tag Manager, AdWords)

The Vision

To be a leading supplier of specialist medical Travel Insurance in the UK, adapting to evolving demands and needs, and at the forefront of new insurance products and technologies.

The Mission:

To help people of any age, living with any medical condition fulfil their travel ambitions, by providing the travel insurance they want and need, however, and whenever they want to buy it.

Our Values

INTEGRITY |INNOVATIVE |SERVICE | PASSION | DIVERSITY

Offering the following benefits:

  • 20 days holiday, plus public holidays
  • Plus, an additional day for your birthday
  • Company pension scheme
  • Long service awards (increase in holiday allowance)
  • Staff discount (inc friends and family)
  • JTC Rewards App (discounts at retailers)
  • Career progression opportunities

About us:

Established in 1999, Just Travel Cover is an award-winning Travel Insurance specialist based in Sunderland city centre. We have relationships with multiple insurers and a panel of insurance products that are sold via our website, call centre and network of more than 450 insurance brokers across the UK. More than 1 million passengers have taken Travel Insurance out with Just Travel Cover over the last 20 years, and we continue to diversify and grow.

The Covid-19 pandemic brought international travel to a standstill, but the UK’s love affair with a foreign holiday remains strong and a “significant increase” in overseas travel is expected in 2022.

The need for Travel Insurance is greater than ever and as such now is an exciting time to join Just Travel Cover as we aim for significant growth in the coming years. 

Need more information?

You can download the full Job Description by using the link below, and for an information pack containing more details about the position, please email dale.robinson@justtravelcover.com.

To apply for this vacancy please email your CV and covering letter to dale.robinson@justtravelcover.com, or call 0191 562 3373 for an informal discussion about the role.

1,000,000+

Passengers Insured

We’ve been helping people find insurance for 20+ years

100%

Peace of Mind

We help provide peace of mind to holidaymakers who know they are protected

95%

Satisfied Customers

95% of our customers would recommend us to friends and family

Find out more about Just Travel Cover

At Just Travel Cover we work with a number of specialist and world-leading insurers to help people of all ages arrange the Travel Insurance they need. We also work with hundreds of partners across the UK including insurance brokers, travel agents, tour operators, charities and health organisations. We tailor each partnership to align with our partners’ goals, from bespoke white-labelled websites to staff incentive schemes, business travel insurance or full access to our travel insurance portal.

Our Insurers

We work with a panel of leading insurers so we can help people of all ages and with hundreds of medical conditions find the right Travel Insurance for their needs.

Who we work with

From insurance brokers large and small to travel agents, tour operators, charities and health organisations, find out more about who we work with

Meet the Team

Meet the team who drive us forward, overseeing a dedicated workforce delivering first class products, service and support to our customers and partners.